Local SEO courses built for real results
Whether you're running a local business or learning digital marketing, these courses teach you how search actually works — from Google Business Profiles to citation building and ranking in your area.
What you'll cover in local SEO training
The courses run as group sessions and individual coaching — you pick what suits your schedule. Content is organised so beginners and people with some experience both find it useful from the first session.
Google Business Profile
Set up and optimise your GBP listing properly. Covers categories, service areas, photos, Q&A, and how reviews affect local pack rankings.
Citations & Local Directories
How to build consistent NAP citations across directories. We go through which directories actually matter in Australia and how to clean up duplicates.
On-page Local Signals
Writing location pages that rank without being spammy. Structured data, schema markup for local businesses, and how to use internal linking to support location pages.
Review Strategy
Getting reviews consistently without violating Google's policies. How to respond professionally and use feedback to strengthen your listing's credibility over time.
Tracking & Reporting
Which tools to actually use — Google Search Console, Whitespark, BrightLocal. Setting up rank tracking for local keywords and reading what the data is telling you.
Private Coaching Track
One-on-one sessions tailored to your specific business or client. Goes deeper into your actual site, your competitors, and what's holding your rankings back.